Is Your Logo Ready?
The time has finally come; you’re going to put your company’s logo on signs, t-shirts, mugs, billboards, vehicles, dogs, cats, random citizens, EVERYTHING! Even the moon?! YES! Stick it up there! What about the sun? … not the sun, it’s too hot, but everywhere else! You get with a printer, describe your master plan for…Read More
JPG, PNG, or GIF… what should I use and why does it matter? Part 1.
Hi again. After writing that long post on the value of vector images, I’ve decided to dive a bit deeper into some raster image formats, so today I’m launching the first of two posts that will break down some of the advantages and disadvantages of the common raster image file types you’ll find on the…Read More
“Does anyone here know why you should have a vector version of your logo?”
I asked that question as part of my first BNI presentation a few weeks ago. Out of 28 members, only three knew the answer; two were members that I designed logos for, and the third was my mentor who helped me prepare for the presentation. I know that sampling is too small to accurately apply…Read More
Hierarchy In Design – A Graphic Designers Perspective
As a graphic designer, it is our responsibility to communicate through imagery and typography to the world our message. To do so we find imagery that reflects an emotion or we create a design that evokes a feeling or a call to action and in some instances, that may be all we need. More often…Read More
5 lessons I learned From Redesigning Stephen Coonts’ Website
In October of 2008, I was chosen to develop a new website for the author Stephen Coonts. He was friends with the owner of the company where I was working at that time, and mentioned that he wanted to build a new site. “We can do that for you!” I was picked for this project…Read More