Digital Marketing Specialist

The Digital Marketing Strategist is the liaison between the client and our SEO and SEM departments to ensure that the client’s goals and needs are being met and performance metrics are delivered each month. They are responsible for creating strategies with our SEM and SEO departments while meeting client goals and KPI’s. They are primarily responsible for developing and maintaining strong relationships with our clients that go beyond monthly reporting. We pride ourselves in bringing our clients innovative ideas, insights and strategies that will positively impact their business and create long term trust and results.

Position Responsibilities:

• Working with our Search Engine Marketing (SEM) and Search Engine Optimization/Content (SEO) departments.
• Build, grow and maintain positive relationships with clients through pro-active communication.
• Oversee the implementation, optimizing and tracking of our SEM and SEO initiatives, following up with the measurement and reporting of campaigns from start to finish.
• Gathering data and industry research to create unique strategies that deliver results for our clients.
• Create client-facing documents and reporting with a complete review with clients on a minimum of a monthly basis.
• Recommending changes to website UX and UI, content, linking and other factors to help improve SEM and SEO results.
• Create a cohesive strategy between SEM and SEO
• Develop short and long term strategies for SEM and SEO departments.
• Overseeing the completion of SEM and SEO tasks

Job Type:

Full-time

Benefits:

• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

Monday to Friday

Education:

Bachelor's (Preferred)

Experience:

B2B: 1 year (Preferred)

Work Location:

Remote